The glass fibre optic cable network industry has decided to bid for the broadcasting rights for live sport. Aim: to provide customers with an attractive sports service.
Broadcasting live games via the glass fibre optic cable network is extremely attractive for sports associations explains Pierre Kohler, President of SUISSEDIGITAL, the glass fibre optic cable network industry association: “Our 200 members reach around 2.5 million households across the whole of Switzerland with their offers. This coverage is simply unbeatable.” Eric Tveter, CEO of upc cablecom, welcomes this joint action under the aegis of the association: “I am convinced that under the umbrella of SUISSEDIGITAL and upc cablecom, we have the best chances of success for being able to offer our customers a lot of attractive live sport on all kinds of device, both at home and when out and about.”
The joint action will also be implemented across the language border in western Switzerland. We will keep you updated on future developments.